Digital Marketing

What is an SSL Certificate? how does it work?

What is an SSL Certificate? SSL certificates are what enable websites to maneuver from HTTP to HTTPS, which is safer. SSL certificates make SSL/TLS encryption possible, which contains the website’s public key. The website’s can identity related information. Devices attempting to speak with the origin server will reference this file to get the general public…

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What is Instagram marketing?

Since its launch in 2010, Instagram has got hold of the social media world by storm. Its loyal users have intently followed its evolution from a simple photo-sharing app to the large platform it’s today. With 22% of the millesimal ranking, Instagram is their preferred social media platform. it’s no revelation that social media marketing…

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What is Facebook Marketing?

What is Facebook Marketing? Facebook isn’t new, and neither is that the concept every business needs a Facebook presence. However, tons have changed since Facebook first entered the marketing scene. Today, the world’s largest social network can do things many folks would never have dreamed of. 10 years ago: host 360-degree videos, sell products via…

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WHAT IS LEAD GENERATION

WHAT IS LEAD GENERATION?

Digital time has changed the way we do business. Gone are the days where promoting your business means removing a newspaper advertisement or launching a flyer campaign. These days, you’re ready to specialize in your audience and research their habits using various analytics software(s). A touch like using an X-ray machine on your data. you’ll…

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What is online PR?

In online PR, the boundaries between classic PR, marketing, social media, and SEO are blurred. albeit many communication experts define the term differently, certainly, online PR isn’t just an adaptation of classical PR. What is online PR? Online PR (online PR ) is that the Public Relations work of conversationalists via available online communication channels…

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What is SEO?

What is SEO? SEO stands for “search engine optimization.” In simple terms, it means the tactic of improving your site to increase its visibility for relevant searches. the upper visibility your pages have in search results, the more likely you’re to garner attention and attract prospective and existing customers to your business. How does SEO…

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What is SMS marketing?

What is SMS marketing? SMS Marketing is sending promotional campaigns or transactional messages for marketing purposes using text messages (the SMS). These messages are mostly meant to talk time-sensitive offers, updates, and alerts to folks that have consented to receive these messages from your business. SMS marketing definition sounds too complicated — don’t worry. This…

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What is Video Marketing?

What is Video Marketing? If a photo’s worth a thousand words, then what proportion more valuable is that the video? That’s the thought of video marketing, a forward-facing marketing strategy that integrates engaging video into your marketing campaigns.  Video marketing is usually used for everything from building customer rapport, to promoting your brand, services, or…

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